Sound Sensitivity
Let Our Experienced Team Ensure Your Hearing Comfort
When you’re in the care of Professional Hearing Care, you’ll receive personalized care for your ears and hearing, including sound sensitivities such as misophonia and hyperacusis in Mauston, La Crosse, and Westby, WI. As experienced audiologists, we understand that your symptoms are very real and our goal is to ensure your hearing comfort and optimization.
Professional Hearing Care is one of only a handful of clinics around the country that is equipped and experienced in treating misophonia and hyperacusis. Our team is highly qualified to address the misophonia symptoms and is uniquely poised to help with professional misophonia treatment, as well as sound therapy for hyperacusis.

What Is Misophonia?
Misophonia is an abnormally strong and negative reaction to specific sounds like eating, chewing, lip-smacking, licking, breathing, whistling, or the sound of certain speech sounds. It can also include sounds such as clicking or tapping. This negative reaction often results in anger, distress, and even rage. Body sounds can also trigger misophonia.
Usually, misophonia develops in childhood or early adolescence but can also occur in adulthood. It routinely begins suddenly after an emotionally significant incident associated with a first “trigger” sound. It can also occur due to an environmental situation accompanied by a strong emotional event.
Additionally, misophonia can occur as a secondary symptom that accompanies tinnitus or hyperacusis, which is often associated with auditory damage or head trauma. Misophonia symptoms can also exist as secondary to multi-sensory sensitivity problems displayed in early childhood in more complex neurological conditions such as Autism Spectrum Disorder.
What Is Hyperacusis?
Hyperacusis is an abnormally strong and negative reaction to sound, or an inordinate loudness of sound that other people tolerate well. The sounds can be soft, medium, or loud. It may cause distress, fear, or even pain to the person experiencing it.
It is believed that hyperacusis occurs because of hyperactivity within the hearing system.
The auditory system provides an automatic gain or volume control, modifying its sensitivity at both peripheral and central levels. Consequently, when a person is normally exposed to even a low level of sound, the signal is amplified by the outer hair cell system by up to 60 dB. If mechanisms controlling this gain modification are producing higher levels of amplification when it is not needed, then overstimulation occurs within the auditory system, resulting in a perception of sound as abnormally loud, even painful.
Treatment for Misophonia & Hyperacusis in Mauston, La Crosse, & Westby, WI
To get started on improving your hearing, schedule your Free New Patient Assessment by calling (608) 313-5681 or by using our convenient online form. Your appointment includes:
- An Explanation of Our Process
- Hearing & Cognitive Screening Based on Your Needs
- A Review of Your Results
- A FREE Copy of Dr. Vinopal’s Book, Start Living Again
During your appointment, we will take the time to fully inform you of your condition, our recommended treatment, and answer any questions you may have. We look forward to helping you hear the sounds of life again!

Learn The Secrets Other Doctors Won’t Tell You!
Request a free copy of Dr. Vinopal’s book and learn how to live your best life by staying connected, living without tinnitus, and keep making memories. Along with helping you choose the best specialist for you and your family, Dr. Vinopal shares why it’s important to treat both yours and your loved one’s hearing loss.
Learn how:
- Preventing dementia is possible
- You can live with less ringing in your ears
- Hearing care is health care
What to Expect on Your First Visit

Get to Know You & Understand Your Symptoms
Discuss Your Treatment Goals & Medical History
Determine Your Stage of Hearing Loss or Tinnitus
Answer All of Your Questions or Concerns
Begin a Custom Treatment Plan
The Highest Rated Hearing Healthcare Clinic in Wisconsin

I can’t say enough good things about them, 5 stars are simply not enough!
— Lorrie D.
The reviews listed are from actual patients of Excellence In Audiology Member Clinics. Individual results may vary. Reviews are not claimed to represent results for everyone.
Mauston
509 N Union St
Mauston, WI 53948
La Crosse
1521 Losey Blvd S
La Crosse, WI 54601
Westby
110 N Main St
Westby, WI 54667
Fitchburg
5957 McKee Rd
Fitchburg, WI 53719